As the owner of PUSH Design Group, I wanted to help prepare your business for any disruptions stemming from coronavirus concerns or any other emergency. My team members and I weathered Katrina with zero service disruption to our clients because we planned ahead. Taking these simple steps can help prepare your business too.
ENSURE QUICK ACCESS TO LOGINS AND FILES
Have access to your branding files, logos, imagery, and any logins for your business. If we created branding files, a website, or email accounts, please check your records to make sure you have proper logins and access points for all this information. We recommend you keep a copy in your online storage as well and share this with your employees. If you need access to any of these, please send us a support inquiry via our WEBSITE or email SUPPORT@pushdesigngroup.com.
SET EXPECTATIONS AND COMMUNICATE THEM
- Let your clients know the best way to reach you or your team during business hours or after hours if there is an interruption of business norms or if there isn’t.
- Decide how you plan to primarily communicate information to clients and make them aware of that method. (i.e., email, social media, website)
- Set boundaries. Let your clients know what type of communication or needs are an emergency and set precise response times. A client’s idea of what constitutes an emergency may be different than yours.
WORK TOGETHER & GROW
An emergency situation can help us prepare a resourceful business strategy and improve service. Use current limitations to generate procedures that encourage leadership, build trust, and cultivate strong relationships with your clients. This is an amazing opportunity for improvement and growth.
Cara Herrin